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Chiropractic Blog

 

Chiropractic Internet Marketing Burnout?

Posted on June 10th, 2010 by Dr. James

Many Chiropractors are still discovering the huge potential the internet and social media hold with regard to Chiropactic marketing.  These same Chiropractors jump into the Chiropracitc web marketing world with both feet and quickly become overwhelmed with all of the time, and seemingly endless tasks required to successfully market their practice via social media and [...]

Chiropractic Success: Back to the Basics

Posted on May 11th, 2010 by Dr. James

After a routine supine diversified occiput adjustment she was already experiencing relief from her symptoms. Her neck pain and headache were gone, but to my surprise it wasn’t the main reason for her happiness…

A well written press release can be invaluable to your Chiropractic practice marketing efforts. Aside from a website or blog, few chiropractic marketing tactics can bring as much potential benefit to your chiropractic practice.

Chiropractic Patient Education: Is FREE affordable enough?

Posted on March 9th, 2010 by Dr. James

Today a customer interested in one of our chiropractic patient education PowerPoint presentations emailed with a great question.
“Do I need the PowerPoint program to use your PowerPoints?”

There is a near perfect alternative to all of Microsoft’s Office programs called OpenOffice.org. The best part? OpenOffice.org’s suite of programs is absolutely FREE!

Between our affordable chiropractic PowerPoint presentations and OpenOffice.org you have one less excuse for not educating your chiropractic patients!

So head on over to OpenOffice.org and . . .

Chiropractic Social Media Marketing: Take Time for Success

Posted on February 1st, 2010 by Dr. James

In this world of instant gratification we often waste valuable time and energy looking for the chiropractic marketing Holy Grail. The problem is things don’t work this way. Clicking a few buttons won’t drive legions of new chiropractic patients into your practice. It never has, and it never will!

Marketing your practice via Twitter and other sites can, and does, work. It is also one of the most cost-effective ways to promote your chiropractic practice. The problem is. . .

Now that it’s 2010 it seems the ideal time to think about the future of chiropractic marketing and patient communication. That future is the internet and social media.

Is the internet working FOR or AGAINST you and your chiropractic practice?

A few months back I had the great left sacro-iliac pain pandemic of 2009. For some unknown reason everyone had sacro-iliac joint pain….but not JUST left SIJ pain. Oh no. That wouldn’t have been strange enough. To make the universe even more mysterious, this was the great localized LEFT-UPPER sacro-iliac joint pain pandemic of 2009.

There has to be more going on here but I can’t figure it out! Nor can I afford to hire the staff of HOUSE M.D. to come figure it out for me. For the sake of my sanity, and to avoid stumbling into conspiracy theory land, I give up!

Instead I’m seizing this opportunity to coin what I believe is a new phrase and a new concept in chiropractic:
“symptom trending.”

Now that I’ve invented this hot new concept all I have to do is convince every Chiropractor on Twitter to start tweeting symptom hashtags. You know, things like: . . .

Memorable Chiropractic Practice Names: Fun and Effective

Posted on January 4th, 2010 by Dr. James

As we roll into the start of 2010 is it time to think about rebranding yourself and even renaming your chiropractic practice? Have a favorite unique name for a chiropractic practice? Tell us about it!

Which online marketing works best for YOUR chiropractic practice? Take our poll and tell us what works for you!

We want your opinion! What form of chiropractic marketing and advertising generates the most new chiropractic patients for your practice?

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